Racial Caricature on Adidas HUF/TWIST sneaker

INCIDENT UPDATE: After their first press release, Adidas continued to receive negative response and pressure from those who found the shoe caricature offensive. On April 26, 2006, Adidas released another announcement that it would pull the remaining shoes from the marketplace.

At the March general meeting, MANAA members discussed the controversy over a new Adidas sneaker with a caricature of a buck toothed, slant-eyed Asian. The image is reminiscent of those used in late 1800s and WWII to spread anti-Asian American sentiment.

Adidas Yellowface